50Fifty

A project born between Paris and London. This name embodies the values we hold dear: sharing and balance. The association between the founders is the point of origin of our brand, inspired by our shared interests in travel and discovery, culture and streetwear. We aspire to represent a community that is like us: strong personalities who are part of their environment.We aim to create garments that will combine well with each other as much as with other pieces of your dressing: all our lifestyle collections are designed to find the balance between several concepts: comfort and elegance, trendiness and simplicity.